Crafting a Brand Vision: Outdoor Photoshoot with Larumie Knitwear
One of my favorite things is working with entrepreneurs and new businesses to help shape their brand image.
In partnership with Larumie, a new NYC-based knitwear brand, we created content for their first full fashion collection.
For this shoot, the client wanted to capture images outdoors in a natural setting that enhanced the minimalist look of the pieces and provided the right setting for that type of wardrobe, As well all the photographs for the e-commerce website.
Our team at Andres Hernandez Studio helped advise Larumie on the type of talent that should be cast in order to bring the brand to life.
Working with the talented team, makeup artists, and models was a pleasure. Each member brought their own expertise and creativity to the table, elevating the shoot to new heights. Together, we experimented, constantly pushing the boundaries to capture that perfect shot. Each photograph was not just a representation of Larumie's clothing line, but a testament to everyone involved in the shoot's collaborative spirit and unwavering dedication.